We were really excited to start working with The Shanly Group – our first challenge was to review all their marketing activity and look at how the marketing team was utilised by the business. We conducted 1:1 ‘extraction’ sessions with key stakeholders and personnel across Shanly Homes, Sorbon Estates and the Shanly Foundation plus did a ‘deep dive’ into their customer journey, reviewing all their feedback from their in-house customer surveys and carrying out some site visits.
Presenting back to the board with our recommendations on a new team structure, new B2B initiatives and a new way of thinking we’re excited to be part of the implentation of these changes … watch this space!
